Microsoft Dynamics CRM for Recruitment

Louise Alderton, 12 May 2011

On the Microsoft Dynamics CRM xRM platform it is possible to create a complete solution for Recruitment Agencies. Such a solution will allow you to manage clients and candidates throughout the entire recruitment process while streamlining and automating administrative tasks. You will have the ability to effortlessly maintain your client, candidate and vacancy database with the refined functionality of this solution.

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Recruitment is a process that requires business perspective, expertise, organisation and skill to match the right candidate to a vacancy. Recruitment agencies constantly face new challenges – finding the right match, trend changes and new skill profiles, timeliness, cost efficiencies and never ending ‘paper’ work. A Microsoft Dynamics CRM Recruitment solution can help you overcome these obstacles.

Let’s take a look at some of the features and benefits of a Microsoft Dynamics CRM Recruitment Management solution:

Single Platform, Single View

A Microsoft Dynamics CRM Recruitment solution creates a single platform to work from. With all information in one central, accessible place you are able to manage client accounts, key contacts and candidates while maintaining effectively collaboration across your team. This single platform also means you will have a single view of each customer which helps to ensure a shorter recruitment cycle, higher close rates, and improve client retention. A central hub lets you transform your recruitment information into business intelligence.

Works the way you do

Microsoft Dynamics CRM provides rich integration with Outlook, SharePoint, Word, Excel and other Microsoft applications. As many recruitment consultants currently spend their day living inside Outlook, Dynamics CRM is able to become an accepted extension of the tools they use to complete their day-to-day tasks and allows them to work faster and more effectively. This connectivity and familiarity means that your staff will quickly adopt the technology and you will receive faster return on investment.

Administrative Efficiencies

With workflow and automation functionality you can standardise and streamline many administrative processes across the entire recruitment process. These might include lead capture from your website, scoring and qualification of candidates, follow-up communications, interview scheduling and reporting. You can streamline the entire life cycle from assignment to placement. Automating these processes creates huge efficiencies and freeing up resources to be used on more important tasks.

Reporting and Data Management

This solution permits superior data management and reporting. Built in analytics, dashboards and reporting in Microsoft Dynamics CRM can help you to identify trends for more informed and proactive decision-making. Track and monitor candidate performance, preserve a complete history of correspondence and activities and leverage searching tools for segmentation, reporting and candidate selection. All of which make for more effective management of resources and greater efficiencies across the board.

Now let’s take a look at a couple of real-world examples of a Microsoft Dynamics CRM Recruitment Management solution in action:

Martin Personnel

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Martin Personnel, a respected recruitment agency that operates across the entire recruitment spectrum, offering both permanent and temporary assignments across the executive, commercial, technical, trade, industrial, event and hospitality sectors. Magnetism worked with Martin Personnel to create an award winning recruitment solution based on the platform of Microsoft Dynamics CRM.

The solution was able to effectively support packages for both permanent and temporary placements. With this solution Martin Personnel were able to cut the time it took to process timesheets, payroll and invoices from days to just hours. They have also attracted new clients and significantly increased efficiency of processing when it comes to candidates’ CVs and added value the company’s employer-client services.

To make this efficiency possible Magnetism also developed a seamless integration between Martin Personnel’s CRM system and their financial application, MYOB. This allowed Martin Personnel to enter data from one system and have it automatically update the records in the other. This not only saved time but eliminated the sources of errors that always creep in when you have to double enter data manually.

Read the full case study.

Momentum NZ

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With the New Zealand recruitment industry becoming fiercely competitive Momentum Consulting Group wanted to gain an edge over its competitors. They knew that to be successful they needed to be the first to present their clients with a quality selection of potential recruits. The manual and narrow nature of Momentum’s existing technology was holding the company’s application management process up, making it more difficult for them to quickly match the best recruits with client vacancies. Momentum chose Microsoft Dynamics CRM as its new Recruitment Relationship Management solution, due to its flexibility, scalability and ability to integrate with their other Microsoft technology.

Immediately after its deployment, Microsoft Dynamics CRM Recruitment solution has improved the accuracy and visibility of the information held about applicants, allowing the Momentum team to identify, contact and reference check potential recruits for their clients, faster. Many once manual steps are also now automated saving a lot of time and ultimately giving Momentum that competitive edge they desired.

Read the full case study.

Image 1 from: http://ashleyconnick.wordpress.com/
Image 2 from: http://www.martinpersonnel.co.nz/
Image 3 from: http://www.momentum.co.nz/index.php?currentPage=1